Good design is not about what the designer/client likes, it is about what speaks to the target audience.
Every small choice, from color to spacing, changes how people feel about the message.
Trends fade, timeless design holds value for years.
Clarity is more important than decoration, if people cannot understand it at first glance, the purpose is lost.
A design must work across different platforms, what looks good on a poster should also adapt to a phone screen.
Rushed projects rarely bring strong results, quality design takes thinking time.
Cheap shortcuts in design often damage credibility rather than saving money.
Feedback should be clear, vague comments confuse and delay the process.
Colors decide mood, they can make something feel calm or loud without a single word.
Fonts are not just letters, they carry personality, bold ones shout, thin ones whisper softly.
Balance in design keeps the eye comfortable, without it everything feels messy.
Space is as important as objects, empty areas guide the attention.
Contrast makes details stand out, without it everything looks flat.
Alignment gives order, makes things look like they belong together.
Consistency builds identity, scattered styles confuse the viewer.
Simplicity often works better than crowding a page with too much.